Make it stand out.
“Tribes Fashion originated in West Africa. Their fashion consists of native prints fused with modern styles and designs.”
Logo Concept-
Playing on the interpretation of the patterns in Bogolan Artistry, the logo designed and visualised on the cover is a synthesis of two translations commonly used in creating the traditional mudcloth:
*a straight line – the right path in life
*two parallel lines – don’t aim on two horses, you can’t follow two lines in life
One straight bold new path in fashion in Barbados, created in the negative space between the two trees that are the Tribes Fashion logo that represent the jungle that is the Fashion industry.
